AI website assistant, AI assistant
for a company website.
A customer asks about a price at 10:40 pm and gets an answer from your price list. They book an appointment without a phone call. When a question goes beyond the knowledge base, the assistant says so and hands the chat to you. From the first line it is clear this is AI.
What you get.
The assistant answers only from the content you give it: the website, price list, FAQ, terms. It does not make things up, because when it has no answer it hands over to a person. Models with EU data residency, a data processing agreement, the chat log stays with you. The widget works with a keyboard and a screen reader.
The subscription covers hosting, model tokens up to the chat limit, a monthly knowledge base update and a report of unanswered questions.
1 to 2 weeks
- a knowledge base from your content
- the “you are talking to AI” notice
- an “I’d rather talk to a person” button
- a WCAG 2.1 AA widget
- EU hosting, data processing agreement
- 30 days of fixes
Packages.
Three sizes. Each with the AI notice, a button to reach a person and the chat log on your side.
Start
from PLN 4,500+ PLN 290 / month
1 to 2 weeks
An assistant built on your website content and documents, up to 50 pages. It answers questions, collects an enquiry and emails it to a person. Up to 500 chats a month.
- knowledge base up to 50 pages
- enquiries emailed to you
- up to 500 chats a month
- Most often
Standard
from PLN 8,500+ PLN 490 / month
3 to 4 weeks
Adds bookings into Google Calendar or your own system, a form that writes to the CRM or a spreadsheet, two languages and a monthly report of unanswered questions. Up to 2,000 chats.
- appointment booking
- writes to the CRM or a sheet
- two languages, up to 2,000 chats
Extended
from PLN 15,000+ PLN 790 / month
5 to 8 weeks
Adds integrations with your booking system, shop or client portal: order status, slot availability. A panel of your own for correcting answers. Up to 5,000 chats.
- order status and availability
- a panel for correcting answers
- up to 5,000 chats
Chats above the limit are billed at the model cost plus 20 percent. No annual contract.
Not in the price
- writing content you do not have, for example an FAQ from scratch
- channels beyond the website: Messenger, WhatsApp, phone
- chats above the package limit
Who it is for.
For service companies where the same questions keep coming by phone and email, and enquiries after hours go unanswered.
- A practice, clinic or salon where the front desk cannot keep up with the phone.
- A garage or repair shop where everyone calls at once in season with the same question.
- A hotel, guesthouse or school where guests ask about things that are on the website but cannot find them.
- A shop with questions about delivery, returns and stock that eat one person’s time.
How we sew it.How we work together
Measure.
We collect the questions that come back most often and the content the assistant should answer from. We agree when it hands over to a person. Written quote within two working days.
Fittings.
You get the assistant at a test address and ask it questions for a week. What it cannot answer goes into the knowledge base or the handover path.
Handover.
The widget goes on the site, the chat log and the monthly report come to you. The AI notice and the data processing agreement are ready before launch.
Alterations.
Every month I read the unanswered questions and fill the gaps. For 30 days after launch, fixes without a limit.
there's usually more than one fitting
What we measure.
We write the numbers down before the start and count them again after a month.
- chats outside working hours
- share of questions closed without a handover
- bookings and enquiries collected by the assistant
- phone calls a week before and after, from the switchboard or counted for a week
Questions.
How much does an AI website assistant cost?
From PLN 4,500 net for the build and from PLN 290 a month for hosting, model tokens and care. Ready-made tools start at about PLN 100 a month and are the right choice below 50 chats a month. Agencies charge PLN 5,000 to 15,000 for an assistant with a knowledge base.
Does the assistant have to say it is AI?
Yes. Since 2 August 2026 the EU AI Act requires it: a person has to know they are talking to an AI system, at the latest at the first message. The notice is built into the widget and cannot be switched off.
What about GDPR and customer data?
Chat data is personal data. We sign a data processing agreement, the model runs with EU data residency, and the chat log stays with you and is deleted after 30 days unless we agree otherwise.
Can the assistant make things up?
It answers only from the content you give it and shows where the answer came from. When the answer is not in the base, it says so and hands over to a person. A company is liable for what its assistant says, which is why we run a week of test questions before launch.
What about customers who do not want to talk to a bot?
The “I’d rather talk to a person” button is visible from the first message. The assistant takes a number or email and passes the matter to you. Research shows most people prefer a person, so the assistant is there to shorten the way to one, not to replace them.
Can it book appointments?
Yes, from the Standard package: into Google Calendar or your booking system. The customer picks a service, a day and a time, leaves a phone number and gets a confirmation.
Does it work in English?
Yes, from the Standard package the assistant answers in two languages from the same knowledge base.
Other services.
- Web applicationsClient portals, booking systems, tools that replace a spreadsheet.from PLN 18,000 net, first version
- WebsitesA company site that loads fast and can be found.from PLN 3,500 net, up to 5 pages
- Process automationInvoices, email, reports and data between systems without retyping.from PLN 3,500 net, one process
- Integrations and KSeFYour shop, ERP, accounting and own system connected to KSeF e-invoicing and to each other.from PLN 4,900 net, one connection
- WCAG accessibilityAudits and fixes for WCAG 2.1 AA and the European Accessibility Act.from PLN 1,900 net, up to 10 pages
- Maintenance and growthUpdates, fixes, backups and new features, also in someone else's code.from PLN 300 net per month, 2 h included
Got a project? Write.
Prefer no form? Write or call, a few sentences about the project are enough.
Adrian Turbiński, developer from Wrocław